Clienteling

Turn every interaction into something personal.

Your most valuable customers walk into stores every day. EVA gives store teams real-time access to the full customer picture, so every interaction feels personal, informed, and worth coming back for.

Store associate helping a customer

Real-time customer insight. Access profiles, preferences, and history across every channel.

Personalized in-store experiences. Turn every interaction into tailored advice and service.

Built into your retail platform. Not a separate tool, but part of one unified system.

The gap

Your best customers walk in. Nobody knows who they are.

Online, you know everything. In-store, that context disappears. Customer data lives in disconnected systems, leaving associates without the insight they need to deliver meaningful experiences.

The result is generic service, missed opportunities, and customers who feel more recognized online than in your stores.

Store associate interacting with customer
The shift

From transactions to relationships

Clienteling on EVA gives associates one complete view of every customer. Order history, preferences, loyalty status, and context come together in one interface, enabling service that feels personal, relevant, and consistent.

A complete customer profile, instantly available

Identify a customer by name, email, loyalty scan, or QR code, and instantly access their full profile. Orders, preferences, subscriptions, and past interactions are all in one place.

Customer profile interface showing order history and preferences

Sell with context, not assumptions

Associates can recommend products based on purchase history, wishlists, and preferences. From styling advice to product pairing, every suggestion becomes more relevant.

Associate using contextual product recommendations

Prepare before the customer arrives

Enable in-store appointments with full preparation. Associates walk into every interaction knowing who the customer is, what they like, and what they might need next.

Appointment preparation with customer profile

EVA Clienteling has driven measurable growth at KIKO Milano

50%

IT cost reduction by eliminating redundant systems

30%

increase in Click-and-Collect upsell

25%

GMV growth from Endless Aisle

Why it matters now

The future of retail is personal

Customers expect to be recognized. They expect consistency across channels. They expect service that feels tailored, not transactional.

Brands that meet those expectations win loyalty. Brands that don't lose relevance.

Personal retail experience in store

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