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APP Event

Unleash Retail on iOS for Apple Premium Partners

We’re bringing together Apple Premium Partners for an immersive experience around digital transformation, enablement, and the future of B2B retail.

Date
Mon, January 12, 2026
Time
10:30 AM - 8:30 PM
Location
Apple Offices
Address
11 Penn Plaza, New York, NY 10001
Bespoke Experience

Retail is no longer defined by transactions. Communities, experiences, and belonging set the pace.

This private session lets you experience how the Apple platform, together with EVA ecosystem, rewires retail from beginning to end.

The Experience

Retail Runs on iOS: A Day of Transformation

10:30 AM

Welcome & Coffee

Apple Offices

Kick off the day with a fresh coffee at Apple’s 11 Penn Plaza office. Meet fellow retail innovators, connect with Apple and New Black experts, and get a taste of what’s ahead.

10:45 AM

EVA Transformation Showcase: Customer Succes Stories of Amac and MacStore

Apple Offices

Discover how Amac and MacStore transformed their retail operations using EVA. This session dives into the real-world impact of digital transformation and operational excellence.

11:15 AM

Fixably Repair & EVA Integration

Apple Offices

See how Fixably and EVA work together to streamline repair management. Learn how seamless integrations can elevate customer experience and drive service efficiency.

11:45 AM

Keynote by Apple: Apple B2B Sales Training Program

Apple Offices

Apple team shares insights into its new enablement program for B2B sales. Get inspired by how Apple empowers its teams and partners to deliver exceptional enterprise experiences.

12:30 PM

Lunch & Informal Networking

Location T.B.A

Enjoy a relaxed lunch with peers and industry leaders. Exchange ideas, build connections, and reflect on the morning’s key takeaways in an informal setting.

02:00 PM

Transfer to NRF: iOS Avenue Booth

Javits Center

Join our private group transfer to the NRF venue, where the next part of the day unfolds at the iOS Avenue Booth.

02:30 PM

Guided Tour: iOS Avenue Booth

Javits Center

Explore the Retail Runs on iOS ecosystem with the New Black team. Experience first-hand how retailers are using Apple technologies to unify commerce and elevate performance.

04:00 PM

Apple Happy Hour

iOS Avenue Booth

Unwind with the Apple ecosystem during a casual networking session. Connect, collaborate, and share ideas with peers over drinks at the iOS Avenue Booth.

05:30 PM

Transfer to Evening Program

Location T.B.A

Join us as we head to the evening’s special venue, the perfect setting to unwind, connect, and continue the day’s conversations in a more relaxed atmosphere.

6:00 PM

Networking Dinner & Celebration

Location T.B.A

Wrap up the day with an exclusive dinner experience. Enjoy great food, inspiring company, and a memorable evening celebrating collaboration and innovation in retail.

Value For You

Don’t miss this exclusive day for Apple Premium Partners. Experience how innovation, community, and technology are shaping the future of retail. Gain unique insights, meet inspiring peers, and leave ready to elevate your business.

Experience iOS in Action

See how Apple and EVA elevate store operations and customer experiences.

Learn from Peers

Get insights from Amac and MacStore on driving retail transformation.

Connect & Collaborate

Meet Apple experts and fellow partners to share ideas and opportunities.

Celebrate Retail Innovation

Wrap up the day with good food, great company, and new connections.

Partners

Enter your details

Date
Mon, January 12, 2026
Time
10:30 AM - 8:30 PM
Location
Apple Offices
Address
11 Penn Plaza, New York, NY 10001