# Consumer Apps *Consumer Apps* # Your brand in your customers' hands EVA powers branded consumer experiences across mobile, web, and in-store. Every interaction runs on one commerce foundation, fully aligned with your brand. --- *The problem* ## Most consumer experiences feel like the platform, not the brand Retailers invest heavily in brand identity, but their digital experiences are often shaped by platform constraints. Storefronts, apps, and loyalty flows look and behave like every other retailer using the same tools. The result is a disconnect between brand promise and customer experience. Instead of building recognition and loyalty, digital channels become interchangeable and forgettable. ![Consumer experience problem](https://cdn.sanity.io/images/zr9y60d3/production/8e8d60564b7ca8fe1486579c658a46c829a8fe04-3840x2160.jpg) --- *The shift* ## From platform-driven to brand-driven experiences EVA gives you full control over every customer interaction while keeping all systems unified underneath. ![Branded mobile shopping](https://cdn.sanity.io/images/zr9y60d3/production/f15b3611e0ae472f20278f34c5a7dea2c72204ae-4000x4000.jpg) *Mobile* ### Branded mobile shopping experiences Build native iOS and Android apps that reflect your brand across every screen, from browsing to checkout. Combine shopping, content, and customer data in one seamless experience. ![Digital giftcards](https://cdn.sanity.io/images/zr9y60d3/production/7a81ffc244e27aef3324a23ae20647958447c040-1067x1600.png) *Gifting* ### Digital giftcards that strengthen your brand Offer personalized giftcards with images, video, and messaging, integrated across app, web, and store. Manage creation, balance, and redemption in one flow while strengthening your brand. ![In-store experience](https://cdn.sanity.io/images/zr9y60d3/production/295a9be50de7bd06f331d36dc919ee44cde514f8-2816x1536.jpg) *In-store* ### Bridge digital and physical experiences In-store mode connects the app to customer profiles, loyalty status, and order history, creating one experience. Give store teams the same context and keep every interaction consistent. --- *Experience Capabilities* ## Everything you need to engage customers - ![Loyalty programs](https://cdn.sanity.io/images/zr9y60d3/production/643c5d0438b179a3eda2007d5772ee572df4e68e-2160x3072.png) — *Loyalty* — **Loyalty programs.** — Build tiered programs with points, rewards, and status levels across every channel. - ![Appointment booking](https://cdn.sanity.io/images/zr9y60d3/production/374b838a01d5d734958ba8d5398f0ef8af26d38b-2160x3072.png) — *Appointments* — **Appointment booking.** — Enable in-store scheduling with integrated customer profiles and staff availability. - ![In-Store Mode](https://cdn.sanity.io/images/zr9y60d3/production/e4f7b3e403eecfa1b404e683dbce7738af87b643-2160x3072.png) — *In-Store* — **In-Store Mode.** — Turn your phone into a personal shopping assistant the moment you walk in. - ![Post-purchase feedback](https://cdn.sanity.io/images/zr9y60d3/production/51ea052a8c1009aac50eefa203fce64106fac108-2160x3072.png) — *Feedback* — **Post-purchase feedback.** — Collect real-time feedback and use it to improve experiences and personalize engagement. - ![Real-time inventory](https://cdn.sanity.io/images/zr9y60d3/production/9b49960789bd0eb8c37c464b08707e9c5c3ee255-2160x3072.png) — *Inventory* — **Real-time inventory.** — Ensure accurate stock visibility across stores, warehouses, and digital channels. --- *Globally Compliant * ## Enterprise-grade security and controls New Black meets the highest industry standards for security and compliance. Our platform includes all default controls that enterprise teams expect: encryption, audit logs, role-based access controls, network security, continuous monitoring, and more. - ![AICPA SOC](https://cdn.sanity.io/images/zr9y60d3/production/eeca790c617f896a24f8f5099c37de2de9fed09c-1115x1115.png) - ![GDPR](https://cdn.sanity.io/images/zr9y60d3/production/dfee452ab0209e6816c27a082cf9c20dec3b230b-1115x1115.png) - ![DJCP](https://cdn.sanity.io/images/zr9y60d3/production/9398cda4d64e8030023a88184b1d2a8248acb418-1115x1115.png) - ![Star Level One](https://cdn.sanity.io/images/zr9y60d3/production/902014d1c702cf78505cb5286c27578de2891b70-1115x1115.png) - ![ISO 27001](https://cdn.sanity.io/images/zr9y60d3/production/95c081c677ad3c9607d7281e8720c1e07e0dae87-1115x1115.png) - ![ISO 27017](https://cdn.sanity.io/images/zr9y60d3/production/5942090834bcd97f16c77fb3d9f938a522a664e0-1115x1115.png) - ![ISO 27018](https://cdn.sanity.io/images/zr9y60d3/production/3485e83fab9f982488293c2ad71dcf1b30945a9b-1115x1115.png) - ![ISO 27701](https://cdn.sanity.io/images/zr9y60d3/production/5f128728e413ef04e19a0b6674f3cc190a1c60b0-1115x1115.png) [More about compliance](https://newblack.io/eva-platform/compliance/) --- *Case Studies* ## Success stories that speak volumes - [![Intersport case study](https://cdn.sanity.io/images/zr9y60d3/production/bc623877743d79f959bf77e368517e176d2554c2-2160x2160.jpg)](https://newblack.io/case-studies/intersport/) - [![Hunkemoller case study](https://cdn.sanity.io/images/zr9y60d3/production/d28731d24cb10ae24da9b2b9d1682a9af06da0f1-2160x2160.jpg)](https://newblack.io/case-studies/hunkemoller/) - [![Emma case study](https://cdn.sanity.io/images/zr9y60d3/production/58b82a77ec751fb4b35ba6387a5f49977a6f8528-2160x2160.jpg)](https://newblack.io/case-studies/emma-sleep/) - [![Fenix case study](https://cdn.sanity.io/images/zr9y60d3/production/485ebee2e8d95d3b6e078aa652fa918b22fe910d-2160x2160.jpg)](https://newblack.io/case-studies/fenix-outdoor/) - [![Red Wing case study](https://cdn.sanity.io/images/zr9y60d3/production/2baab2a2092981995478c23d6a63bbcbbaa9a7c3-2160x2160.jpg)](https://newblack.io/case-studies/red-wing-shoes/) - [![G-Star case study](https://cdn.sanity.io/images/zr9y60d3/production/1b0977f7e5200bb204c45a21a8aef2a17a3a6c59-2160x2160.jpg)](https://newblack.io/case-studies/g-star/) - [![Hunkemoller](https://cdn.sanity.io/images/zr9y60d3/production/364d3d241c760655189ab050d3f070bee31a57a6-2400x2400.jpg)](https://newblack.io/case-studies/hunkemoller/) - [![Kiko case study](https://cdn.sanity.io/images/zr9y60d3/production/13fa2b91971c51f5a19905a1e7b2a31b329d3d23-2160x2160.jpg)](https://newblack.io/case-studies/kiko-milano/) - [![Rituals](https://cdn.sanity.io/images/zr9y60d3/production/d273ae6a9ef534ea88a3e43bfa2f896ab77d849a-1440x1440.jpg)](https://newblack.io/case-studies/rituals/) - [![amac](https://cdn.sanity.io/images/zr9y60d3/production/f3053aa9b92ed733629b739f1ba11952634b9019-1440x1440.jpg)](https://newblack.io/case-studies/amac/) --- *FAQ* ## Questions? We're here to help. ### What are consumer apps in EVA? Consumer apps are branded mobile and web experiences that run on EVA's unified commerce platform. They connect shopping, loyalty, orders, and in-store interactions into one seamless customer journey. ### Can we fully customize the look and feel? Yes, EVA's headless architecture gives you full control over the design, user experience, and brand expression across all touchpoints. You are not limited by templates, allowing every interaction to reflect your brand identity. ### Do apps connect to in-store experiences? Yes, consumer apps integrate directly with in-store operations through features like in-store mode, linking digital profiles to physical visits. This ensures a consistent experience for customers and gives store teams full context during interactions. ### Can customer data be shared across channels? Yes, EVA maintains a single customer profile that is shared across all channels, including app, web, and store. This ensures every interaction is informed by the same purchase history, preferences, and loyalty data. ### Does EVA support loyalty and engagement features? Yes, EVA includes built-in loyalty programs, promotions, feedback tools, and appointment booking to drive customer engagement. These features operate across all channels, creating a unified and consistent experience. ### How do consumer apps improve customer retention? Consumer apps strengthen retention by delivering personalized, branded experiences that connect every interaction across channels. By combining loyalty, convenience, and consistent customer context, they help build long-term relationships instead of one-time transactions.